What are cookies, web beacons, and similar technologies?
Cookies are small files saved to the user’s computers hard drive or mobile device that track, save and store information about a user’s interactions and usage of the website.
Cookies allows us, through its server to provide users with a tailored user experience on the Fradleys Ltd website.
For more information about cookies please visit: http://www.allaboutcookies.org/
Clear gifs, web beacons, web bugs
These are tiny graphics with a unique identifier similar in function to cookies, they are used to track movements of web users between pages and websites. However unlike cookies, clear gifs, web beacons and web bugs are not stored on your hard drive or cache, they are embedded in an invisible manner on web pages and are usually the size of a single pixel.
What are these tracking technologies used for
- They allow our website to function correctly
- To help us understand how our website is functioning and to inform us of any relevant improvements that may be required.
- To gather relevant data that helps us deliver advertising and marketing content relevant to your interests.
Third Party cookies
We partner with third-party services such as Google who use various tracking technologies to provide certain services or features on our website, including targeted online marketing.
For the most part the cookies on our website are deployed by Google Analytics, Google Adsence and Google.Com
__utma. This cookie is used to determine the unique visitors to our site. They expire after 2 years
__utmc. These cookies work together to calculate the average length of time users spend on our site. These expire when you close down your browser
__utmz. This cookie records information about how the visitor reached a specific page i.e via a direct link or a search engine.
__utmb. These cookies calculate the average length of time users spend on our site. They expire after 30 minutes
Other cookies may be stored to your computers hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.
How to disable Cookies
Users who wish to deny the use and saving of cookies from this website on to their computers hard drive should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors.
You can change your web browser’s settings at any time to reflect your cookie preferences. Details on how to disable cookies for the most common browsers can be found below:
What happens if I disable cookies?
Depending on which cookies you disable, generally though the website may not function properly if cookies are switched completely off. By disabling third party cookies only you will not be prevented from completing most actions on the Fradleys Ltd website.
If you have any questions about our privacy practices, please contact our privacy champion in writing to:
Tel: 0800 0430 566
or email us at email@example.com